Wm. Wheat Garden Centre, Florist & Café
Where were they?
Wm. Wheat is a successful garden centre & florist, trading since 1937 with an extremely loyal customer base, built over the years. They were In the process of major building project to develop a café on their premises.
Where did they prefer to be?
Their key requirement was to redevelop their website. Although they had a social media presence and email database, the staff were too busy running the garden centre and overseeing the café project to achieve consistency in their in-house marketing.